How can recruitment agencies improve performance?

As a recruiter, there are several ways you can improve the brand image of your organisation, for the better performance of the team and the company as a whole. These are some points that may help improve your performance in individual and organisational capacities.

1. Embrace emerging media – Using LinkedIn, WhatsApp and Facebook posts, more candidates can be drawn to the online job portal, by creating more presence on different kinds of social media. The current climate has wholly adopted alternative forms of communication; even Twitter and Instagram have an easy reach to thousands of people across the board, making it easy to find the right talent, and the right job.

2.      Strengthening employer brand: A company is known by its brand image, which is a carefully curated image that is maintained by utilizing and wielding the power of a meticulously created social presence, mainly relying on good reviews on Google, employee resources sites and other key social media.
3.      Engage many people: Advertise heavily on various platforms, in job fairs, placement drives, other mobile advertising and increase the visibility so that more and more people are aware of the brand.
4.      Be active on social platforms: The more the people that are interested, even indirectly, the better. This is why a good Facebook presence is essential, as it enables scores of interested job seekers to seek out the portal based on comments left by other users they can easily see.
5.      Improve recruiter efficiency: The ease with which recruiters can sort through profiles, spending time more efficiently on the selection of prospective candidates for recruitment. The filtering process makes it easy to weed the resumes not relevant to the posting on hand.
6.      Optimize conversion rates – Reduce time taken to fill positions and find the best talent fit, access and forward profiles faster.
7.      Candidates who can quickly adapt to technology: Specifically look for candidates who profess a greater adaptability and usage of the latest technology – mainly while communicating and responding using alternative media, accessing documents online etc.
8.      Soft skills are tough to find: recruiters have observed certain soft skills trends are not directly visible in just the resume, and it’s becoming harder to expect some of these immediately in just the experience level of the candidate.
9.      Acc to Glassdoor, 89% users say mobile is essential to job search, so it is essential to optimize your website to mobile interface as most people use their mobile phones to access a lot of sites. The same research says 45% use it to search for job postings, at least once a day, so this is an important statistic to keep in mind, while developing the portal.
Make the user interface intuitive and error-free, with easy links and accessibility